Bob From Brand X – The Bank is God

MerchantProcessingNMBob from Brand X Nightmares

Sometimes Bob works for the bank. His boss, the bank, is interested in getting businesses to deposit their money. Merchant services are an add-on bonus for the bank. In reality, the bank outsources their merchant services and bumps up the margins in exchange for acting as a middleman. The bank doesn’t really know or want to understand the industry, much … Read More

Bob From Brand X – No PCI Compliance

MerchantProcessingNMBob from Brand X Nightmares

Let’s talk about PCI compliance. We have recently heard from a potential client that Bob from Brand X told them he didn’t have a PCI compliance fee. It just ain’t so. PCI compliance is now mandatory for all processors. All processors have to pass on the cost of surveying merchants to make sure they understand how to protect cardholder data. … Read More

Bob From Brand X – “What a Whopper!”

MerchantProcessingNMBob from Brand X Nightmares

Bob’s got a new twist on his game and has been practicing it in Santa Fe, NM. He tells merchants that his rate is 1% and $0.00 for debit transactions. What a Whopper! (He doesn’t tell them that the rates can go up after the first month.) In order to make a killer upfront commission, he signs the merchant up … Read More

Tweet your shopping needs

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Some savvy companies already use twitter to monitor customer complaints and address customer service. But it’s now going a step further than that, where you can tweet at the store and get fashion or purchasing advise on the spot It’s all done by software made by HipLogiq, which combs Twitter looking for tweets that would include a client’s keywords and … Read More

Mobile apps gaining popularity

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Mobile apps via phone devices have quickly become the most common way consumers access the internet, information related to businesses and shopping. Smart phones are expected to overtake fixed internet connections, i.e. a desktop computer, within the next few years.

Customized commercials

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Right now, commercials target consumers in mass, but as big data gets bigger, retailers will have the ability to hit up each of us as individuals. Based on what retailers know about our buying patterns, “shoppers will receive targeted messages and promotions while in the store, as the system will already know who they are, their lifestyle and purchasing patterns,”says … Read More

Navigating the supermarket in super style

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The smartphone has it all but replaced the standalone GPS as a product in the average consumer’s tech arsenal. That’s because mapping apps from Google, Apple, and Waze help us get from point A to B. Ah, but they don’t do it indoors. Molloy sees a time in the not-too-distant future when app developers figure out how to map your … Read More

Package delivery later than the pizza guy

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Missing the FedEx or UPS truck can prove quite aggravating, especially when you have to retrieve the package or figure out a time range to hang at your house in anticipation of the driver’s return. A group of Harvard Business School students not only saw the problem, but came up with an innovative solution. Their notify start-up, Boxxify.com, not only … Read More

Your favorite store climbs the geofence

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Geofencing is pretty much what it sounds like: a virtual perimeter for a real- world geographic area. So let’s say you set a boundary via mobile communications that encompasses a six-square-block area. That would be your geofence, and anyone who enters that area whose contact information you have can receive a text message or email via smartphone or tablet. And … Read More